PREVIEW: Inside The $11 Billion Vertical Drama Boom - With Leading Vertical Drama Director Dan Lowenstein!

directors Aug 07, 2026
 

*Act On This members get access to the FULL 2 HOUR recording of this feature, in BOTH video and audio-only formats. CLICK HERE to grab your PREMIUM membership NOW!

Dan Lowenstein is one of the UK's leading vertical drama directors, pioneering one of the fastest-growing sectors in the entertainment industry - with more than 30 productions for platforms including ReelShort, DramaBox, JoyReels, GammaTime and now Sky under his belt.

As vertical dramas explode into an $11 billion global industry, attracting investment from Netflix, Paramount+, the BBC and major Hollywood producers, Dan has been at the forefront of this revolution - directing projects, shaping the format and helping define what the future of mobile-first storytelling looks like.

In this 2 HOUR member-only mastermind, Dan reveals exactly how vertical dramas are made, how actors are cast, what directors are really looking for, why this booming format is creating thousands of new opportunities for performers - and Act On This members jump on camera for some 1-2-1 coaching too!

During the broadcast, we discuss:

  • What vertical dramas actually are - and why they're exploding worldwide.
  • Why Netflix, Sky, Paramount+ and the BBC are investing in the format.
  • How an $11 billion industry is creating thousands of new acting opportunities.
  • How Dan accidentally discovered vertical dramas... just one day before shooting his first production.
  • How the format has evolved from clickbait storytelling into high-quality drama.
  • The biggest differences between acting for vertical dramas and traditional television.
  • How vertical dramas are structured to keep millions of viewers hooked.
  • What actors need to know before auditioning for a vertical drama.
  • The self-tape mistakes that instantly reveal an actor doesn't understand the format.
  • Exactly how actors should frame their self-tapes for vertical productions.
  • What directors are looking for once actors step onto set.
  • How much vertical dramas typically cost to produce.
  • The casting directors and production companies leading the UK vertical drama boom.
  • Why writers have an incredible opportunity to break into this new sector.
  • How "dual format" productions are changing the future of television.
  • The ONE thing Dan wants EVERY actor to know.
  • And MUCH MUCH more!

Ready to get ahead of one of the biggest shifts happening in the TV industry?

Hit 'play' NOW!

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